REAL LOOK

2018

underwear collection
BY rUTA kepalaite IMBRASIENE

photographer Laima Kavaliauskaite Bernote

“Real Look” is a underwear collection inspired by seven women with distinct skin. In a creative experiment, skin 'imperfections' are presented in artistic terms, aiming to bring awareness to these imperfections and to deny the existence of perfect body standards.

​The collection was created based on four aspects:

- Social equality: skin tones

- Distinctive skin defects: vitiligo, freckles, moles, pigmented spots

- Skin as a tool for self-expression: tattoos

- Humans and nature: animal patterns

​Using these four aspects, photographer Laima Kavaliauskaite took pictures of seven women in nude underwear to help me see the individual skin conditions. Paying close attention to their skin, I created underwear which matches the women’s skin and the “Real Look” collection was born.